Shine in Your Own Way

Keeping up in today’s pace of the competitive music entertainment industry, anyone who aspires to make a difference or simply stand out must always keep in mind how to begin. Sure, anyone can sing but not everyone has the power to keep their audiences in awe.

Being exposed to the music entertainment industry for almost all of our lives, Mornings with R-Funk and Lil-G has pretty much seen the best and the worst of them all. From the one hit wonders to the artists that have created a huge impact in music to the ones that just came out of nowhere and have no intention of leaving.

We have to admit; the industry has grown and continues to grow with talents left and right. The sad part of it all is that even those that might have that potential oftentimes fail. Lady Gaga who is know for her uncanny and out of this world approach on entertainment once said “You have to be unique, different and shine in your own way.” While the much acclaimed and very controversial Madonna also in similar context said “I stand for freedom of expression, doing what you believe in, and going after your dreams.”

The road to success isn't an easy path to journey on, but those that find its difficulty a challenge and not a hindrance usually reach their goals in no time. Nowadays, it’s all about the eccentric and outlandish styles that creates a fan base of many but still some feel withdrawn to actually make that step. For some, the norm is always the best. For others, a mediocre approach is not an option.

It’s sad to know that the music industry in the Philippines is so used to having talents that could be great yet cage them in an arena that makes other countries simply label them as imitators. How can the country be individualized as unique and profitable when in fact, the industry will not give the freedom of the artist to do so in the first place.

With a whole variety of genres in the music industry worldwide, it’s dissatisfying to witness a country that only sticks to a handful of genres and still striving to make a mark in the international scene. We admit there are a solid number of great Rock Bands in the Philippines, but what about other genres? Hip-Hop? R and B? Pop? Electro? Although there are a few factors in the music industry the puts the Philippines way behind, Its quite refreshing that one has stepped out of the mediocre mindset and has strived to express herself as different from the rest.

Chelo Aestrid

Chelo Aestrid is no newbie to the scene, actually she has quite a lot of accomplishments under her belt. Not only is she talented with the gift of gab, she also possesses rhythmic dance skills that could put anyone on the dance scene in a hypnotizing spell.

Being a member of the Philippine Allstars and bagging in numerous props from all over the globe, she is also very business minded finishing as Summa Cum Laude in Business Administration in London’s Middlesex University. She now owns Capital GShop, a fashion shop that focuses on Positive Pinoy Apparel. You might be saying to yourselves, with all that Chelo Aestrid has accomplished so far she really does deserve the mad props, but wait….there’s more! This Pinay Pride representing vixen not only has the dance and entrepreneur skills but she also knows how to belt out a tune. That’s right! She sings!

Chelo Aestrid launched her album “Love, Light and D’Light” just recently and is focusing on creating a positive mindset to the Filipino people. With her high spirit and intricate fresh sound, people of all walks of life could certainly relate to the type of message that she is casting out. Chelo Aestrid’s genre has all the ingredients of a perfect musical concoction. Working with one of the most popular Hip Hop production teams in the Philippines headed by master producer Q-York, her album and songs will definitely place a mark on the map shouting Philippine Pride all over it.

Chelo Aestrid

Chelo Aestrid is one of those artists that dare to be different and bold. Although her strong image at first glance might strike you to feel a tad odd, her only mission is to provide a positive outlook towards the Filipino people. Singing about individuality and independence; the right to feel good and the spiritual value that one must possess to create success. Chelo Aestrid aims to evolve the normality of the Filipino culture and bring it out into one that intertwines with harmony.

Chelo Aestrid's disposition becomes clearer when you hear and internalize the message of her songs, keeping it real with views that more than often people tend to shy off on, Chelo Aestrid wants to open up a venue of the realness and true form of the art to the people. Upholding the state of mind that music is simply a vehicle of promoting goodness and integrity, respect and morality, Chelo Aestrid is determined to drive the industry to a higher level of knowledge.